FOR IMMEDIATE RELEASE
January 17, 2022 - In 2022, the National Electrical Manufacturers’ Association (NEMA) is partnering with Edge Factor to equip NEMA’s member organizations across North America with tools to inspire, engage, and connect with their future workforce. This strategic Workforce Development initiative will provide NEMA and their members with cinematic media and tools to inspire and build a skilled workforce pipeline - today, tomorrow, and for years to come.
At the heart of this partnership, NEMA’s network of companies will be provided access to e-learning resources, 4 specific toolkits, and Company Profiles to promote electrical manufacturing careers and raise awareness of who they are and what they do.
“We are excited to partner with Edge Factor to support our members’ workforce development efforts and help them build a solid talent pipeline,” said Debra Phillips, NEMA President and CEO. “This partnership will help our members engage, attract, and retain the skilled talent they need to grow their business and ensure our industry continues to thrive.” Founded in 1926, NEMA represents nearly 325 electrical equipment and medical imaging manufacturers that make safe, reliable, and efficient products and systems. Their combined industries account for 370,000 American jobs in more than 6,100 facilities covering every state. These industries produce $130 billion in shipments and $38 billion in exports of electrical equipment and medical imaging technologies per year.
From January to December 2022, Edge Factor and partners that include NEMA, are launching 4 event toolkits for companies, schools, and workforce leaders to share and inspire students and job-seekers to launch career pathways! Each toolkit will be available for FREE for 3 months and will include videos such as Career Profiles, Soft Skills on-the-Job, virtual field trips, award winning edutainment films, and more. Families, students, and community members will be able to watch these videos in their homes, at live or virtual events, in presentations, over social media, in newsletters, and beyond.
NEMA member companies are invited to share the links to view the toolkits, and when possible, to host presentations on the opportunities they offer. Each toolkit includes promotional tools and practical “How To” Guides for companies, schools, and workforce leaders to host an engaging event, with checklists on everything they need to know on how to plan, promote, host and follow-up on engaging virtual or live events.
- Future Skills Toolkit: available for free in January - February 2022 - As students are choosing which programs to enroll in for the following year, Edge Factor’s Future Skills toolkit will promote and celebrate technical education programs and encourage students to get involved! (This will be a great tool for US organizations to celebrate CTE Month too!)
- Diversity in Skilled Trades Toolkit: available for free in March - May 2022 - This toolkit is all about showcasing diverse people in diverse careers in the skilled trades. Coinciding with awareness days like March’s “International Women's Day” and April’s “Celebrate Diversity” Month, this toolkit will provide a ton of content for your organization and network to celebrate real life men and women who have launched rewarding career pathways.
- Summer Camp Toolkit: available for free in June - August 2022 - Summer Learning Programs and Summer Camps are in need of turnkey tools to engage students! This toolkit shows how Science, Technology, Engineering, Art, and Math all come alive in real world careers! Perfect for summer camps or family activities.
- Rock MFG DAY: available for free in September - November 2022 - October is Manufacturing Day/ Month and we are providing the 2022 Rock MFG DAY kit for everyone to highlight the extraordinary world of advanced manufacturing. This toolkit includes resources to promote manufacturing careers and technology and showcase how STEAM comes alive in this industry.
“Having worked closely with many of the NEMA members in their communities, I am eager to continue building on the successes and the partnership with NEMA. Edge Factor is eager to bring the NEMA members and their stories to our platform and help grow the talent pipeline into the electrical manufacturing industry,” said Jeremy Bout, President of Edge Factor.
Edge Factor, a widely-used e-learning platform has created thousands of videos, interactive activities, and lesson plans that focus on career exploration. K-12 and Postsecondary schools, companies, and organizations partner with Edge Factor to help tackle workforce development regionally and nationally. Using the power of storytelling, Edge Factor media showcases industries and career profiles, teaches soft skills, shows how STEAM comes alive on-the-job, teaches Financial Literacy, provides Virtual Workplace Experiences, promotes training and career opportunities, and much more. Each of the 4 toolkits in 2022 will include specially selected videos and tools from Edge Factor’s robust library, to meet the target audience and theme of the toolkit.
Together, NEMA and Edge Factor understand the tremendous need to empower companies with tangible tools to build their workforce pipeline. With these 4 toolkits and other components of this partnership, NEMA and their member companies will engage families and job-seekers at home and online, reach educators, school counsellors, and students in classrooms, and engage community members at events.
“We couldn’t be prouder to stand beside the team at NEMA and strategically deliver regional solutions to national workforce development challenges,” said Larissa Hofman, Vice President of Edge Factor. “Where there is a need, there is opportunity… and we feel excited and energized by NEMA’s commitment to provide workforce development tools for their members.”